Elon Musk has a target on his back
As with Spacex, Tesla’s Competition is increasing. In fact, the company’s advantage in the electric vehicle market was shrinking even before Musk began his bureaucracy. General Motors sold 50 % more electric vehicles last year compared to 2023, and now he is competing with Hyundai, a South Korean car manufacturer, to become the second largest American battery -powered vehicle supplier. Although Tesla is still the market leader, RBC Capital Markets, an investment bank and Tesla Bull, provides that the share of the Automobilistici delle Sales of EV North American will drop to 53 % this year, from 68 % two years ago. The profit margins have reduced when the company reduces prices to underestimation rivals. A call of almost all cybertucks in America due to problems with glue used to affix the external panels will not help.
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In China, the largest automotive market in the world, the future seems even more Blado. Byd, Tesla’s largest rival, has 15 % of the market, more than triple that of the American car manufacturer. In February Tesla’s sales in China collapsed by 49 %, year on year, while Byd by 161 %increased. Tesla’s slowness could partly reflect the fact that Chinese customers were waiting for an updated Y model available since February. But since then Byd has warned him. On March 18, the Chinese company revealed a charging system that could be able to power an EV in five minutes – Half of the Tesla charging infrastructure. Some experts described it as the “deep moment” of the automotive industry.
Byd also questioned another part of the Tesla Bull case: Technology without driver. The Tesla driver assistance system, which he exaggeratedly calls autonomously (FSD), is what others call level 2 autonomy, which means that drivers have yet to keep their hands on the steering wheel and pay attention. Tesla Bulls see advanced at levels 4 and 5, which means completely autonomous guide, such as the next phase in the company’s search to revolutionize transport. Tom Narayan of RBC Capital Markets attributes almost three quarters of its expected evaluation of Tesla to the hopes that will develop low -cost robotass fleets (without pedals and steering wheels), which would increase the economy of travel courses.
Yet at the end of last month Byd stunned the car industry by launching an advanced technology of assistance to drivers, called “God’s eye”, without additional costs. He almost coincided exactly with the release of Tesla of a Chinese version reduced by FSD which costs about $ US9000 more for cars (approximately the same as the cheapest vehicle as Byd). The byd’s burnt land price strategy, together with the progress of the technology of the Legacy car manufacturers, has led some Wall Street analysts to cut their long -term Tesla predictions. “In China, Tesla is no longer dictating the rhythm. The rhythm is dictated to them,” says the synto insights, a advice.
Musk still has cards in his hand. The huge rocket for Spacex spaceships, still in the tests, could again transform the satellite business offering much larger constellations than Falcon 9, the current work horse of the company. Tesla hopes for a turning point in humanoid robots in collaboration with Xai, the artificial intelligence company of Musk, which in turn has become a precious part of its empire. It is said that he is collecting $ 10 billion with an evaluation of $ 75 billion. Even X, previously Twitter, seems to have recovered much of the Musk value set on fire when purchased it in 2022, perhaps thanks to its participation in XAI. According to reports, the social media website has just collected money with a corporate value of about $ 44 billion, the price that Musk paid for this.
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On March 20, Musk held an improvised town hall to galvanize the Tesla staff. He declared that the robotassi would soon be scored by the company’s production lines, with each assembled in “less than five seconds”, and that 50,000 humanoid robots would have been manufactured next year. The belief that Musk can achieve such high objectives is what has pushed the values of his companies to stratospheric heights. It could feel that his success so far gives him the right to a temporary stay in the government, especially if he can remove some of the regulations that limit his ambitions. But its competitors will not miss the opportunity.
The economist
